Naeelah Jumat, the designer of Socio-Culture, has just blessed the nation with her collection that masters simplicity to maximum effect. What originally started as a final college thesis at CTCFD has grown and developed from a confident vision to true reality.

    After styling for a while, she eventually went back to sewing and gave us a streetwear brand for both men and women with every bit of edge, the cleanest finishes, and details. While the garment construction sticks to a minimalist style, there is no boundary to colour. Expect bright pops, combined vibrant patterns, geometric stitching, and nude tones for contrasts.